A
screen shot of the controversial cartoon "Nhat Xuong Cho Thay"
(Clearing Away Bones for the Teacher), which was aired on national television
channel VTV3 on November 19, 2014 on the threshold of
National broadcaster Vietnam
Television (VTV) has been fined VND30 million (US$1,412) for airing a cartoon
regarded as offending teachers who are highly respected in Vietnamese society
right ahead of Teachers’ Day.
The penalty was slapped on VTV on
Friday by the Ministry of Information and Communications that oversees the
media in the Southeast Asian country.
The television station was penalized
for broadcasting “Nhat Xuong Cho Thay” (Clearing Away Bones for the Teacher),
a cartoon that depicts a greedy, mean male teacher, on Wednesday – one day
ahead of Teachers’ Day which is seen as an occasion during which students
show their respect for and gratitude to their teachers.
The cartoon was aired as part of
VTV’s educational series “Qua Tang Cuoc Song” (The Gift of Life) on VTV3 –
the broadcaster’s entertainment channel.
The series, on air every Saturday
and Sunday, features cartoons adapted from local and foreign fables and meant
to convey educative messages by nurturing good qualities and condemning or satirizing
vices.
“Nhat Xuong Cho Thay” was broadcast
at 10:20 pm on Wednesday, some hours before the Teachers’ Day when the entire
country honored teachers and their profession.
Set in the old times, the cartoon
describes a well-known teacher who is invited to provide tutoring for a
couple’s son at their home.
The host couple treats the teacher
with sumptuous meals and accommodation, as well-off families would do in the
past.
During the first meal with the host
family, the teacher, who is drawn to their wealth right from the first place,
pretends to refuse the delectable food which the couple offers him to save
his face.
The teacher explains he often eats
simple foods only, like vegetables and rice, so he will find it uneasy to
take delicious meals from them.
However, as he is hungry at night,
he blames the couple in his mind for being so mindless in not insisting that
he take the food.
The teacher then comes up with a
cunning ploy which will allow him to relish the food and keep his reputation
intact as well.
He asks the couple to serve him and
their son meals in the privacy of the boy’s own room, where the teacher then
voraciously gulps down tons of meat and asks his student, who has almost no
meat to eat, to clear away the heaps of bones after each meal.
After a while, as the teacher bids
farewell to the couple and their son upon the completion of his tutoring, the
boy extends his wishes as a goodbye to the teacher that he will hopefully
reach 100 years old while the student himself will live up to 101 years old
to collect the teacher’s bones.
The boy’s sarcastic wish renders the
teacher ashamed of his own greed.
The airing has infuriated the public for intentionally or
inadvertently denigrating teachers right before their day even though there
is nothing wrong with the cartoon’s message, according to the communications
ministry.
The broadcaster is also to make an
apology as part of the penalty.
Vice Minister Truong Minh Tuan told
the media on Friday that the cartoon is based on a folk story titled “Nhat
Xuong” (Picking Up Bones), but the cartoon’s writer and editors added the
words “Cho Thay” (for the Teacher) to its title.
Tuan noted that the country’s
folklore reflects both positive and negative facets of social life, but the
negative side depicted in the cartoon is not common.
The airing went against Vietnamese
people’s long-standing tradition of paying reverence to teachers, he
stressed.
Tuan added that the blunder can be
intentional or not, but after watching it, he himself and many viewers had
the feeling that the cartoon “is suggestive of something.”
He said that many of VTV’s shows are
produced using funds from sources mobilized from society or through exclusive
contracts with media companies.
The series “Qua Tang Cuoc Song” is
the collaboration between VTV and Sunrise Media – a Vietnamese firm.
“Under any circumstances, VTV is not
allowed to loosen its control over the content as it has done in recent
times. The broadcaster is thus held accountable for any violations,” the vice
minister asserted.
Recently, VTV has made several
blunders in its programs.
In late October this year, the Chief
Inspector of the Ministry of Information and Communications issued a decision
to impose a VND15 million ($706) penalty on the broadcaster for airing the
performance of a boyband in an episode of the first Vietnamese season of
British reality show The X Factor.
In their performance in the
semifinal round broadcast on VTV3 on October 12, the four-member band donned
the Pieu brocade, a traditional scarf which is a cultural symbol of the Thai
ethnic group in the northwestern mountains, in the form of a loincloth.
According to the ministry, the usage
of the brocade in the show “was wrong and inappropriate” and it caused a
negative impact on public opinion.
After the broadcast, an outrage
erupted on local social networks where many people said the performance
offended the Thai ethnic minority's culture.
VTV later took responsibility for
the incident, explaining that it occurred because their stylist team was
quite young and had no knowledge of the community’s traditional costumes.
Also, Cat Tien Sa Co., which
produced the show, issued a document saying that it was sorry and the outfits
were hired from the Youth Culture House in
The firm explained that it assumed
the headwear is typical of the Ba Na or
In late April 2014, VTV publicly
apologized for another incident in the X Factor show.
Popular singer Anh Thuy was found
deceiving viewers in one of the show’s episodes by dressing up as a poor,
scar-riddled coffee attendant and making up a pitiable story.
Thuy, playing the girl with a mask and a woolen hat, successfully aroused mercy and sympathy among many viewers, who were soon frustrated to learn that it was a mere trick.
In late September, the broadcaster
also admitted they made a mistake in not censoring footage of the beheading
of a live turtle, so the disturbing image appeared clearly in the 10th
episode of the second season of the “Vua Dau Bep – MasterChef Vietnam”
cooking show, which was on air on September 20.
In December last year, BHD, the
organizer of reality TV show “Big Brother Vietnam” – an adaption of its
American original – issued a press release, admitting its PR staff
accidentally leaked footage and images in which contestants were seen
stripping almost naked in one of the show’s challenges broadcast on VTV6 – a
channel for young people.
In episode 5 on December 12, nine
remaining contestants were asked to do everything they could to lose 18kg in
their total weight.
The contestants, including females,
then did not hesitate to take off their clothes to shed as much weight as
possible.
The images, though briefly aired and
blurred by VTV6, enraged many television viewers, who considered them
unsuitable for their young children to watch as the episode was broadcast at
prime time.
TUOI TRE
NEWS
|
Thứ Sáu, 21 tháng 11, 2014
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