McDonald’s joins
Vietnamese market
VietNamNet Bridge
- The world leading fast-food group McDonald’s has announced to select Mr.
Nguyen Bao Hoang, the founder of Good Day Hospitality and the CEO of IDG
Ventures as the franchise partner in Vietnam.
Nguyen
Bao Hoang is selected as franchise partner of McDonald’s in Vietnam.
Photo: IDG
In a newly released press release,
President of McDonald’s Asia - Pacific, Middle East and Africa - Dave
Hoffmann said: "When strengthening our presence in Asia,
we look for partners with solid business foundation and understanding of
McDonald’s brand. Mr. Nguyen Bao Hoang is the ideal choice with good
knowledge and achievement in managing new businesses in Vietnam."
McDonald’s said its first store in Vietnam will be opened in Ho Chi Minh City in early 2014. The menu
will include all popular dishes of McDonal’s in the world such as the Big Mac
or Cheeseburger.
"We are very pleased to be
operating in Vietnam and
bring experience in food processing, service quality and modern design to the
38th country in Asia. McDonald's will focus
on customer needs and try our best to meet their expectations," said Don
Thompson - President and CEO of McDonald's Corporation.
Mr. Nguyen Bao Hoang said: "I
have always wanted to open McDonald's restaurants in Vietnam since I returned to Vietnam more
than 10 years ago. I’ve kept in touch with them for years to share the
opportunity here. We are preparing and training the management team for the
opening day next year."
Vietnam is one of the 65 franchise markets of McDonald's in the
world. This franchise model has been used by McDonald's for more than 30
years to develop the brand.
S. Tung
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