Starbucks to open first outlet in Vietnam in
early February
A sign is seen outside
a Starbucks Coffee shop in central London
December 3, 2012. Photo: Reuters
Starbucks said it will partner with Hong Kong's Maxim's Group
to open its first store in Ho Chi Minh City
and reiterated that Asia continues to be a
significant growth driver for the company.
"Vietnam
is one of the most dynamic and exciting markets in the world and we are proud
to add Vietnam as the 12th
market across the China
and Asia-Pacific region," said John Culver, president, Starbucks China and
Asia Pacific.
Starbucks already buys some of the highest-quality arabica
coffee from Vietnam
and said it is committed to sourcing more from the region in the long-run.
Vietnam is the second-biggest coffee producer in the world after Brazil.
Starbucks operates more than 3,300 stores across 11 countries
in the China
and Asia-Pacific region.
Through its licensed partner, Coffee Concepts (Hong Kong) Ltd,
a unit of Hong Kong's Maxim's Group, Starbucks operates more than 130 stores
in Hong Kong and Macau. Last year, Starbucks
opened its first store in India.
REUTERS
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